Shop big and small this holiday season in Wauwatosa. From one-of-a-kind boutiques in The Village of Wauwatosa to the huge variety you’ll find in the Mayfair District, you are sure to find something special for everyone on your list. Explore all of our local businesses, discover new places to shop, and check off your list without leaving the city.

 

The Well Red Damsel – A women-owned independent bookstore with romance and fantasy, need we say more? The Well Red Damsel is built by one book lover for another, making it the perfect one-stop shop for all the bookworms in your life. Located on North Avenue this is the place to grab best sellers, hot new books, and more from Wauwatosa's first romance bookstore.

 

The Flannel Fox - This lifestyle boutique is beautifully curated with men's and women's apparel, accessories, gifts and home decor. Inspired by the tranquility and adventure of the Northwoods, the shop will help you transform any space into a cozy den this winter—and for you to feel just as cozy while doing so.

 

The Village Cheese Shop – Let’s be honest, who doesn’t love cheese? Artisan midwestern and European cheeses are just the start. The Village Cheese Shop has everything from cave-aged delicacies to goat and sheep milk selection that will be perfect for the foodie you are shopping for. With a 300-bottle collection of wine and a wide variety of meat it is the perfect place to build a cheese pairing for the holiday season!

 

Ruckus & Glee - This family-owned toy shop is fun for the whole family. They have a selection that will engage the imagination for kids at every age and every stage. Here, you can find a gift that’ll bring out the fun for the holidays. Once you've found it, don't forget to ask about their free and seasonal gift-wrapping.

 

Mayfair Collection- You can find J.Crew, Carhartt, and Nordstrom Rack all at the center of the largest fashion-oriented retail corridor in southeast Wisconsin. They have plenty of options to give someone a new wardrobe. While you are there, pick up some makeup and hair care at Ulta, or stop by HomeGoods for more unique gifts and seasonal decor.

 

Mayfair Mall - Home to 160 retailers you can have the full retail, dining, and entertainment experience to keep the season's spirits high. Apple has all the latest tech, while Lululemon and Athleta have the most stylish activewear you need to keep moving this winter. Stop by the Lego Store to bring a new building adventure home for the holiday festivities. After all that shopping, refuel at one of the mall’s many restaurants or relax and catch a movie at the AMC movie theater.

 

Take the stress out of shopping this season and make it easy, fun, and flavorful in Wauwatosa.