Where to Shop in Wauwatosa

Whether you’re picking up something special for yourself, shopping for a holiday or birthday, or need to find something just right, Wauwatosa’s shopping scenes have exactly what you need and want. Wauwatosa is one of the best places to shop in Wisconsin. From locally owned small businesses and specialty shops to premier shopping centers and high-end fashion, our five neighborhoods each have their own offerings waiting for you to explore.

The Village of Wauwatosa

Walk around the charming streets of The Village of Wauwatosa, and discover a new shop around every corner. From fashion boutiques like Salamander, Shop Privy, The Flannel Fox, and Little Geese Shop to specialty shops like The Flower Lady, The Village Cheese Shop, Mooi, and Bentley’s Pet Stuff, you’re sure to find more than your fair share of goods. And, if you happen to work up an appetite from all of the shopping, you’re only a few steps away from dozens of food options as well.

Mayfair Mall & The Mayfair Collection

Mayfair Mall is one of the most popular malls in the state and features countless national retailers for just about every need including Apple, Crate & Barrel, Lululemon, Macy’s, LEGO®, the state’s only Nordstrom, and so much more. Located nearby is The Mayfair Collection, a mixed-use development with an outdoor shopping mall that includes Nordstrom Rack, T.J. Maxx, Ulta, HomeGoods, and Old Navy. There are also plenty of places to eat and stay in the area to help turn your shopping spree into a weekend of fun.

East Tosa

With local businesses, restaurants, and stunning murals, East Tosa is a great place to hop out of the car and explore what you find up and down North Avenue. Parents and children love to stop and play at The Little Village Play Cafe before exploring adorable children’s clothing at Lyss + Littles. Stop by Happy Buddha Boutique for apparel and gifts or The Well Red Damsel for unique reads. Pick up some delicious treats at Rocket Baby Bakery or a bottle of wine at Pipsqueak Wine.

68th & Wells

This neighborhood intersection at 68th and Wells packs a lot of options into one small footprint. After grabbing a coffee (and souvenir mug) at Colectivo Coffee, bring the kids over to family-owned Ruckus & Glee for toys and books. Next, pop over to Hyde Park MKE, a woman-owned boutique with an assortment of clothing, accessories, and gifts. And before you go, grab some famous cheesecake at Simma’s Bakery or hand-dipped chocolates at Ultimate Confections Chocolates.

Midtown

If you want to feel like a local, check out Midtown Tosa. There’s no shortage of locally owned businesses and shops. Stop by Joy Ice Cream Social for a scoop and some cute tchotchkes inside. Decompress and reenergize at Fiddleheads Coffee. And trading card collectors and gamers can’t skip a visit to The Crimson Guild.